Last week, WSI, the world’s leading digital marketing company announced its strategic alliance with Yahoo Bing Network. The Yahoo Bing Network is a paid search (PPC) marketplace that displays ads on Bing, Yahoo Search and their partner sites.
The strategic agreement will provide the WSI network seamless access to Yahoo Bing’s expanding markets, as well as opportunities to tap into its substantial expert resources and knowledge base. The alliance is also expected to help the two organisations further strengthen and enhance their brand credibility and awareness by mutual association.
Kelly Thomas Nojaim, Director, Bing Ads,“WSI is a leader in providing digital marketing solutions to businesses of varied sizes from diverse industries worldwide. This alliance will combine our brand power, knowledge base and marketing strengths with WSI’s extensive network and expertise to create great value for all our stakeholders.”
This new alliance is a reinforcement of WSI’s growing network and its alignment as a recognized and trusted brand, it is also a reflection of the organisation’s continued efforts to forge strong alliances to reinforce its leading position in the digital marketing industry.
The full press announcement is available here.