Is your business on Google Street View – are you in the picture?

After driving around the highways and byways for the past couple of years, Google has finally launched nationwide coverage of the UK with Google Street View.

With over 95% of Britain’s roads now available in panoramic view, Google Map users can not only see a street on a map, view it from the air, and look for [...]

Facebook – Uses and Advantages for Businesses. Free Webinar - Mar 24th

The next WSI public webinar is entitled: “Facebook – Uses and Advantages for Businesses”.

Facebook is one of the fastest growing social networks available today. With over 4000 million users worldwide, Facebook has even surpassed email as the most frequently used tool online.

At this webinar, WSI will show you how you can use Facebook to enhance your [...]

WSI - The Power of Many

Last weekend, WSI held an international conference in Birmingham, UK. It brought together over 140 WSI internet consultants from the UK  and the rest of Europe, South Africa, the US, Canada and even Panama.

The opening keynote address from Google set the tone for the whole meeting by focusing on the challenges of marketing to people whose [...]

Do you market to prospects some of the time - or all of the time?

In the keynote address at the WSI Conference last weekend, Google made this interesting observation:

- Most companies focus their interent marketing on being found when prospects are searching.

-BUT most people spend 95% of their online time ‘beyond’ search!

As another speaker stated in a subsequent session, internet users spend most of their time surfing sites and socialising [...]

How well does Google optimise its products for search? – Report Card released

Getting high Google rankings is never far from the minds of most website owners. And Google’s guidelines for webmasters are the major guide to what is acceptable and good practice when optimising a site.

But do the developers of Google’s myriad of web-based products follow their own guidelines?

Google has just reviewed 100 of its products and released [...]