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Following on from our recent post about unfortunate banner ad placement, you may wonder who actually takes notice of banner ads and clicks thru? Prestige Marketing in Canada have created a nice infographic which tries to shed some light on that question. Who Looks At Banner [...] The challenge with advertising, whether online or off-line, is to get your ad in front of the right people. The more you can target, the better the results from the campaign. Online banner ad syndicators offer many ways for their advertisers to reach selected audiences. The most common is contextual advertising which matches ads to the content found [...] As more people turn to the web as a convenient way to consume media — it becomes more important for businesses to not only have their online presence easily found, but to also adopt a focused strategy around converting website traffic into new business. This can be achieved by defining your website objectives and then establishing a [...] First in our new series of short videos on internet marketing topics. This video reviews four fundamental factors that can ensure a successful social networking campaign: 1. Plan Ahead Long term engagement is the goal, so get involved Today. Need help? Call Andy Wooles, Internet Consultant on [...] |
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