Mobile Marketing Guide launched – free download

Following on from the success of our highly acclaimed Social Media Strategy Guide, the new WSI Mobile Marketing Strategy Guide is a comprehensive 45+ page resource designed to educate businesses on the value, best practices and how-to’s of mobile marketing.

Highlights of the WSI Mobile Marketing Strategy Guide:

The WSI Mobile Marketing Strategy Guide provides a step-by-step process [...]

The Mobile Revolution is taking place – are you taking part?

It doesn’t matter which industry watcher you listen to or newspaper you read, all of the statistics are pointing in the same direction…

47% of phones sold in western europe in Q1 2011 were smartphones. (IDC)
More smartphones are being manufactured that laptops and desktops combined.
One third of UK adults own a smart phone.  (YouGov)
Google’s Android (28%) outnumber [...]

Harness the Power of Mobile Marketing – new workshop

If you are reading this, it is likely that you’ve already got a smart phone such as iphone, blackberry, android.

And probably most of your friends and colleagues have as well.

And the majority of smart phone owners now use it to look at websites and read emails.
Plus sending texts and occasionally making a voice call!!

You are part of [...]

The Mobile Marketing tidal wave is coming

There has been a lot of talk of how mobiles will dominate marketing in the next decade, as the web has dominated the last.

As always, it is the major brands that blaze the trail which mainstream and local businesses then follow. And it is no different with mobile marketing.

In its latest ‘Create Your Own Pizza’ campaign, PizzaExpress [...]