Search Optimisation of E-commerce Sites

Online sales need online visibility!

If your business relies on an eCommerce site, then you know it’s important to appear in the organic search results ahead of your competitors; especially if your competitors are selling the same products online. Having top rankings for an eCommerce website is crucial for long term success in the online marketing [...]

Yahoo UK to switch to Bing – finally!

Yahoo! has finally announced a date for when its main European properties switch to Microsoft’s Bing search engine for their results. For european site owners, this represents the end of a long wait as the planned migration to Bing search results was first announced in the Microsoft-Yahoo collaboration agreement signed back in early 2009.

According to Yahoo, [...]

Which comes first? SEO or Design?

For many new sites, or site rebuilds, it’s worryingly common for search engine optimisation to be the last thing considered. Often ignored until after the site is launched.

Of course, as an Internet Marketing consultant, I’m biased. But is it a coincidence that sites where SEO is an after-thought tend to perform less well than ones where [...]

How to get my business website found on Google?

The plea is a common one “How do I get my business website to no. 1 on Google?” , and the follow up comment is often “My friend tells me it needs search optimisation, but I don’t know what SEO is!”

A common situation that many business people will recognise. However for most businesses, they are actually [...]

DIY Search Optimisation – Workshop 21st October, Chester

WSI is hosting a half-day workshop on October 21st at the Crowne Plaza in Chester.

So if you are….
• Frustrated that your competitors appear above you on Google?
• Confused about how the search engines decide what is important?
• Unsure how to get your business onto Google Maps or the Shopping Results?
• Fed up with SEO ‘false claims’ and ‘exclusive offers’
….then this [...]