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The plea is a common one “How do I get my business website to no. 1 on Google?” , and the follow up comment is often “My friend tells me it needs search optimisation, but I don’t know what SEO is!” A common situation that many business people will recognise. However for most businesses, they are actually [...] WSI is hosting a half-day workshop on October 21st at the Crowne Plaza in Chester. So if you are…. Local businesses need to be found online by local searchers, because those searchers are their potential clients! Yet many businesses do not optimise their search marketing activities to address their local market. This White Paper on Local Search Optimisation was produced by WSI to accompany a recent public webinar and discusses how this can be achieved with Google [...] Local searchers are ready to buy! They are searching online looking for the product / service they need and a reputable company to purchase from. Just as advertisers are moving their marketing pounds from Yellow Pages to the web, so consumers are moving their searches from Yellow Pages to the Web as well. WSI is conducting a special [...] Two recent independent studies of UK SME websites have both highlighted that many small businesses are failing to make the most of their online presence. In the State of UK Business Websites 2010 study commisioned by Thomson Local, they found that almost 50% of sites had only very basic or no SEO work at all. The survey [...] |
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