Workshop – Social Media for Business – Chester – February 23rd

Do you want to start using the Social Media to help your business, but don’t know what, where or how to start? Confused by Twitter, Facebook and LinkedIn, Digging and blogging?

Then this is the workshop for you!

WSI are hosting a half day Social Media workshop at the Crowne Plaza Hotel, Chester on February 23rd.

It is aimed [...]

Great Twitter application from Manchester Airport

People are always looking for examples of how Twitter can be used effectively by businesses.

I came across a great customer service application from Manchester Airport when checking some arrival times yesterday.

If you follow ‘manairport’  on Twitter and send them a DM (direct message) containing your flight number, you receive live flight status updates via DM. When [...]

Workshop - How to use Social Media in your business - Advance Notice

WSI Internet Marketing will be hosting a half day ‘Social Media’ workshop in Chester at the end of February.

It will take delegates through planning and implementing an effective Social Media strategy for their business.

The workshop will help entrepreneurs, business owners, sales and marketing managers.

In fact it will benefit anyone who would like to understand more about [...]

Yes you can monitor and measure Social Media Marketing

One of the often heard concerns about the use of social media by business is “How do I know its working?”.

A very valid concern as the traditional web analytics methods can only really measure activity on your own website.

However there are now a wide variety of new tools and services available to allow companies and their [...]

Using Social Media for Business – How to get started in 2010

Are you planning to implement a social media strategy for your business?

To help your company get started in 2010 with Social Media, WSI has created a Social Media Strategy Kit, that contains best practices, checklists, templates, tools and resources.

Using the Social Media Strategy Kit will enable you to:

Educate yourself and your staff on social media
Ensure social [...]

6 New Year’s Resolutions for the Social Media Age

Its that time of year to plan and start laying the foundations for 2010. So here’s my input with some simple Social Media New Years Resolutions:

1. Just Do it!
Get off the fence for 2010, the social media is here to stay and will play an increasingly important role for businesses of all sizes.
So aim to become active [...]

Social media and email marketing can work together

Email marketing has traditionally been one of the cost-effective and powerful ways to communicate with a network of contacts and nurture the relationship.

With the growing adoption by businesses of social media such as Twitter, Facebook and LinkedIn, many companies have shifted focus away from email marketing.

But the two channels can and should be working together.

Email marketing [...]

Update LinkedIn with Twitter

Would you like to update your LinkedIn status from your Twitter account?

This is now a standard option in LinkedIn – so login to your LinkedIn account, go to ‘Account & Settings’ , and at the bottom of the ‘Profile Settings’ area, select Twitter Settings and follow the instructions.

Now all your Twitter Updates will appear on your [...]

Social Media Marketing – Cheryl Cole style

Cheryl Cole’s solo album went on sale last weekend with much press coverage and hype.

However its immediate success was down to a very broad and carefully managed marketing campaign spread across the social media. From My Space to Bebo, and Twitter to MSN, Cheryl Cole was very active interacting directly with her fan base and potential fans. The old days of expensive blanket advertising have gone. Continue reading Social Media Marketing – Cheryl Cole style

How to start blogging – Choose your topic

Creating and running a blog can be a very powerful way of linking to and communicating with a network of people interested in you, your business, your interests, your views – whatever you want to talk about.

Search engines love blogs, often showing posts into the search results much more rapidly than more traditional  web content. For [...]