According to a study conducted by Google, 47% of e-commerce revenue generated in the US comes from purchases made in more than one day. The same research concluded that 65% of total revenue comes from purchases made in more than one step. Expedia recently revealed that consumers will conduct as many as 38 visits to travel [...]
A new Econsultancy survey has confirmed what many of us suspected. It found that in the UK a majority of people (61%) said that they completed more than half or all of their Christmas shopping online in 2013, while just 7% completed all of their shopping offline.
In the US the results were similarly slanted in favour [...]
Online sales need online visibility!
If your business relies on an eCommerce site, then you know it’s important to appear in the organic search results ahead of your competitors; especially if your competitors are selling the same products online. Having top rankings for an eCommerce website is crucial for long term success in the online marketing [...]
Its a common problem for most online shops – they attract lots of visitors but few of them make it as far as exiting through the check-out.
So why do people decide to stop shopping in one store and head off to the next internet store?
Recently Econsultancy surveyed 2000 UK consumers to assess why consumers make the [...]