The Great Northern Blog

As most people are now aware,  Facebook profiles are meant for individuals, and Pages for organisations, brands, businesses etc.

In fact, using a Facebook profile for anything other than an individual person is a direct violation of Facebook’s terms of service, and can result in it being deleted without warning from the system.

Unfortunately many businesses in the [...]

Once they’ve created their Facebook page, the question clients invariably ask is ” how do I get fans?”.

There are a number of tried and tested methods such as making sure you advertise your Facebook page on your website and email signature.

This entertaining video summarises 10 ways to get more Facebook  fans. It is produced by Baltej [...]

A number of small businesses have mistakenly created and used a personal Facebook profile to promote their company, when we are meant to create and use a Facebook Brand or Company Page.

Some may have been created in the era before Facebook actively encouraged and promoted Business Pages.

There is a major downside to this:

- Unfortunately using a [...]

The papers over the past few days have been full of stories of impending doom, following the reports that its membership has declined in certain markets such as the UK and traffic has dropped in two of its largest countries – the US and Canada.

However closer analysis shows that these are the markets that led the [...]