Facebook has quietly launched a significant upgrade to its Pages. These are ‘profiles’ for businesses, sports teams, and other ‘entities’.
Originally restricted to one page, Facebook is rolling out a multi-tabbed format similar to a personal Profile. Currently the new format will only become visible as administrators update their Pages, but shortly all Pages will be migrated [...]
For many business owners, Facebook is still a ‘kids thing’ and I often need to explain to them why that is no longer the case and why Facebook and similar social networking sites will be increasingly important to their business.
The marketing opportunities that the Internet brings to business expand continually. From a simple beginning in [...]
Should you keep your business contacts separated from your social contacts when joining social networks?
Do you use Facebook for friends and LinkedIn for business colleagues?
There’s a great discussion kicked off by a post from Natalie on the FutureNow blog a few days ago on the benefits and pitfalls of the two strategies.
For many people, I believe [...]
Gaining Business from Social Networking Sites
Social networking site, Facebook was originally launched in 2004 as a site for youth. Today it has over 90 million active users worldwide. In the UK, it is the No 2 visited site and the most popular site for communication between friends, colleagues and acquaintances.
Importantly for business, it has also evolved [...]
I was reviewing some of the blog posting I tagged earlier this year and there was a great post from Rand on the SEOMoz blog about the ‘last pre-internet generation’.
Essentially it pointed out that for anyone born after about 1980, then their childhood was affected in some way by the internet (assuming they lived in the [...]
As a business owner you have the immense potential to learn from what customers are saying about you and market yourself better.
Someone, somewhere online is talking about your product or service; you may not even be aware. Whether or not your company or brand is mentioned, there are definitely valuable nuggets of feedback, information, [...]
