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Andy Wooles, LinkedIn

Is Your Target Audience on Facebook, LinkedIn or Twitter?

Business Insider in the US has just published some great research analysing the demographic spread of the three major Social Media platforms. You can read the article here.

In summary: Which social network should be your priority? It depends who your target clients are!

For help and guidance in implementing the right social media strategy for your [...]

#LinkedIn for Business – Free Webinar – How to Get Started

WSI is hosting a free public webinar on how to use LinkedIn to benefit you and your business. It will cover best practice, how to get started and includes lots of hints and tips.

The webinar is on Thursday, February 25, 2010 2:00 PM – 3:00 PM GMT.

Places are filling fast so register now by following [...]

Workshop - How to use Social Media in your business - Advance Notice

WSI Internet Marketing will be hosting a half day ‘Social Media’ workshop in Chester at the end of February.

It will take delegates through planning and implementing an effective Social Media strategy for their business.

The workshop will help entrepreneurs, business owners, sales and marketing managers.

In fact it will benefit anyone who would like to understand more [...]

Update LinkedIn with Twitter

Would you like to update your LinkedIn status from your Twitter account?

This is now a standard option in LinkedIn – so login to your LinkedIn account, go to ‘Account & Settings’ , and at the bottom of the ‘Profile Settings’ area, select Twitter Settings and follow the instructions.

Now all your Twitter Updates will appear on [...]

The Social Media Revolution – In Video

Is the use of the Social Media just hype and fad, or is it changing the way people communicate and do business?

Eric Qualmann from Socialnomics has produced a great video documenting the impact of social media, through a wide variety of current statistics. These include:

Facebook added 100 million users in 9 months
If Facebook was a [...]

Why LinkedIn should be relevant to YOUR business!

In today’s economic climate, LinkedIn is very relevant to your business – but why?

Firstly, what is it? LinkedIn is an online network of more than 30 million experienced professionals from around the world, representing over 150 industry sectors. Many view LinkedIn as ‘Facebook for Professionals’.

Membership is free. When you join LinkedIn, you create a personal [...]

Separating the Public from the Private online?

Should you keep your business contacts separated from your social contacts when joining social networks?

Do you use Facebook for friends and LinkedIn for business colleagues?

There’s a great discussion kicked off by a post from Natalie on the FutureNow blog a few days ago on the benefits and pitfalls of the two strategies.

For many people, I [...]

Your Customers are talking

As a business owner you have the immense potential to learn from what customers are saying about you and market yourself better.

Someone, somewhere online is talking about your product or service; you may not even be aware. Whether or not your company or brand is mentioned, there are definitely valuable nuggets of feedback, [...]