Ten Ways to get ahead with LinkedIn

LinkedIn has evolved from a contact database to a very powerful business networking and promotion tool. It is now

There was a nice article from eConsultancy last week which highlighted some key steps to getting your LinkedIn profile working hard for you and your business. And of course, they were all points covered in our Social Media [...]

Social Media for Business – Workshops – July 27th – Chester

Though the majority of companies are aware of the benefits associated with social media, many have not established a social media strategy. For most, this is because they do not know where and how to begin.

WSI is running two workshops in Chester on July 27th which are designed to answer those important questions.

We look at best practices, tools and resources [...]

6 Top Social Media Tips

“Conversations among the members of your marketplace happen whether you like it or not.

Good marketing encourages the right sort of conversations“…..Seth Godin.

The key to successful participation in any social media marketing is to do so genuinely, to value relationships and not to take goodwill for granted. So, what are some of the best social media marketing [...]

Using LinkedIn for Customer Feedback

A personal testimonial or recommendation is one of the most powerful marketing tools for any business. One really effective way to gain maximum impact from your customer feedback is to use LinkedIn testimonials about you and your business.

For testimonials to be displayed in your LinkedIn profile, they must be submitted by another LinkedIn members, and [...]

Is Your Target Audience on Facebook, LinkedIn or Twitter?

Business Insider in the US has just published some great research analysing the demographic spread of the three major Social Media platforms. You can read the article here.

In summary: Which social network should be your priority? It depends who your target clients are!

For help and guidance in implementing the right social media strategy for your business [...]

#LinkedIn for Business – Free Webinar – How to Get Started

WSI is hosting a free public webinar on how to use LinkedIn to benefit you and your business. It will cover best practice, how to get started and includes lots of hints and tips.

The webinar is on Thursday, February 25, 2010 2:00 PM – 3:00 PM GMT.

Places are filling fast so register now by following this [...]

Workshop - How to use Social Media in your business - Advance Notice

WSI Internet Marketing will be hosting a half day ‘Social Media’ workshop in Chester at the end of February.

It will take delegates through planning and implementing an effective Social Media strategy for their business.

The workshop will help entrepreneurs, business owners, sales and marketing managers.

In fact it will benefit anyone who would like to understand more about [...]

Update LinkedIn with Twitter

Would you like to update your LinkedIn status from your Twitter account?

This is now a standard option in LinkedIn – so login to your LinkedIn account, go to ‘Account & Settings’ , and at the bottom of the ‘Profile Settings’ area, select Twitter Settings and follow the instructions.

Now all your Twitter Updates will appear on your [...]

The Social Media Revolution – In Video

Is the use of the Social Media just hype and fad, or is it changing the way people communicate and do business?

Eric Qualmann from Socialnomics has produced a great video documenting the impact of social media, through a wide variety of current statistics. These include:

Facebook added 100 million users in 9 months
If Facebook was a country, [...]

Why LinkedIn should be relevant to YOUR business!

In today’s economic climate, LinkedIn is very relevant to your business – but why?

Firstly, what is it? LinkedIn is an online network of more than 30 million experienced professionals from around the world, representing over 150 industry sectors. Many view LinkedIn as ‘Facebook for Professionals’.

Membership is free. When you join LinkedIn, you create a personal profile [...]